Over the past few years, I’ve been fortunate to have worked at rapidly growing companies that invested in sales ops and I’ve learned a TON along the way.

Finding companies who invest in sales operations early, though, isn’t always the case. That’s why I wrote this piece outlining how to build your sales ops department from scratch on the InsightSquared blog.

Getting started with sales ops is tough, especially for small businesses and startups who have so much already going on. The process of building out the role can feel overwhelming and leads to a number of questions:

• Do we really need sales ops?
• Who should we hire first?
• How do we structure the team as it’s built out?

This lands companies in a bit of analysis paralysis where either no action is taken or someone ends up taking sales ops on as a side project. That’s definitely not the best outcome for anyone involved.

If this sounds like the position you’re in, get started today. I’ll show you exactly where to start and how to think about the future as well. Click here to dig in.